Google Analytics

Marketing Analytics: 5 Ways to Collect Useful Data from Customers

Marketing analytics involves collecting customer data. This should be every business’s number one priority, as it is the key to understanding and converting more customers. A way to successfully collect such data is by first anticipating your customer touch points and planning for how to capture and utilize the data available after each interaction. For […]

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How to use Google Analytics to increase Business Visibility and Sales

Google Analytics is a powerful tool that can provide insights into how people are using your website. You can use this information to improve your website’s design, make changes to your marketing strategy, and increase your sales. It is a tool that is used to measure website traffic, track conversions and sales, gauge the performance […]

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